Cutting Edge Eyewear. #MadeInGhana

 

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This summer when Afrobeats rising star Mr. Eazi hit Toronto for his epic concert, he was on the hunt for some stylish accessories to compliment his wardrobe. Bohten was one of the first brands that immediately came to mind for the exclusive SUPAFRIK photoshoot with Mr Eazi. We love the clean lines and high quality finishing of their products but what endeared us to Bohten was their commitment to sourcing and incorporating African materials into their manufacturing process. We are excited and proud to support Bohten as they take a big step towards furthering that vision of a new Africa by creating a lens production hub in Ghana. They have started a Kickstarter campaign which also doubles as pre-sale for the upcoming Bohten5 collection showcasing a redesign of their milestone products & its first Aviator Frames as part of their 2018 generation of glasses. Early bird perks includes up to 55% discount on retail price as well as custom patterns when you order the new Wanderlust Maple frame pictured above! They have already hit their target but you should still try to get in on the perks before the campaign closes November 5.

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Mr. Eazi: A Man in his Moment

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Almost two weeks later, the city is still buzzing with talk of Mr. Eazi’s epic Toronto show. There are a few video clips floating online that might approximate the experience but it was certainly one of those “you had to be there” moments.   By the time his 16 song run of back to back hits had concluded, the rising Afrobeats star had made it clear that if his time had not already arrived before, it had certainly arrived NOW. Shedding off his usually laid-back stage demeanour, Mr. Eazi energetically attacked his performance like a man possessed with purpose. He utilized every inch of the massive stage at Rebel, at times walking on the thin side walls separating the VIP section and then finally wading through the almost 1500 strong crowd just to “feel what the vibe felt like in the middle”.

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Backed by a DJ, a 6 -piece band and a trio of dancers, Mr. Eazi commanded the crowd like a seasoned veteran. At times it was easy to forget that the “Skintight” single that catapulted him onto the radar of the burgeoning Afrobeats scene (in Nigeria/Ghana/UK) was only released in 2015. How many times have you seen a performance with a relatively new artist where every single song in his set gets the full “sing along” from the crowd? Despite his somewhat defensive insistence that he was not a “singer”, Mr. Eazi has nothing to worry about his vocal performance going forward if his shows remain at this high energy level where he sounds best. This was not his first live show of this magnitude but it was certainly one of his top ones. The Toronto performance seemed to mark a turning point from being reluctantly thrust into the spotlight to boldly and believably owning every second of the moment. The concert concluded with a long awaited performance of his summer smash “Leg Over” and then quickly pivoted into a big after-party in the nightclub upstairs. With Mr. Eazi staying on as the party’s host and hype man, the night ended on a euphoric high note long after the 2am last call had been announced. Toronto’s “Summer of Afrobeats” had found its crowning moment.

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Mr. Eazi’s morning the day of the show had started out on a low key note. When we met up with the artist at his suite in the King Edward Hotel to take him out for an exclusive photoshoot, we found him sitting on the carpeted floor, slouched against the wall, trying to stave off the jet lag and tour exhaustion with a tall cup of coffee. We had expected to find him in a celebratory mood. Just two days prior, he had been announced as Apple’s coveted “Up Next” artist of the month. His image was already gracing Apple billboards around the world and he had just performed on the Late Late Show with James Corden. After cornering the Afrobeats market as its second most streamed artist, Mr. Eazi was about to become known to an even wider demographic: potentially all 27 million subscribers of Apple Music. He had every good reason to pop champagne at 11am if he so desired but his mind was already elsewhere: two steps ahead plotting how to maximize the opportunity. We observed his pensive mood and decided to shoot him in that intimate moment rather than force our original vision.

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As he tried on different outfits for the shoot, phone calls kept pouring in from friends calling to congratulate him on his moves: “Chale, I just dey watch your instagram and it’s like wow!”. There were also business calls. There seemed to be a lot of things in motion and Mr. Eazi was certainly hands on with his career. When the shoot was over, I had a chance to talk to him about his career and the future of Afrobeats: a genre whose DNA is already being grafted into songs on the pop-charts without the involvement of African artists themselves.  He was appreciative of the attention his music was getting but was under no delusion nor apprehension about the hard work it would take to reach his full potential especially outside Africa. So why not just sign to a major label? Labels have been sniffing around almost since the beginning of his career but him and his team have a long term strategy. “The machine” still had it’s use but they have come so far without it, they had the liberty to pick and choose which cog of the machine they wanted working for them. It was refreshing to hear.

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We strolled up Yonge St and made a detour through the Apple store so he could pick up a charger for his MacBook. Some of the blue-shirted staff stared at him as we walked around the store. We were both puzzled as to what was going until one of them pointed at one of the display iMacs which was a running a video loop of Apple “Up Next” artists. He explained that Mr. Eazi was featured as the default screen on devices across Apple’s 498 stores in 22 countries. Big! Before he was ferried off to his rehearsal for the night’s show, I remarked that 2017 had been his best year so far. He was quiet for a moment, perhaps weighing his present status against his vision for the future then he smiled and replied “Ehn? You think so? Just wait for 2018!”

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Words/Styling/Direction: Chinedu Ukabam for SUPAFRIK
Photography: SoTeeOh
All clothing: Chinedesign (except artist’s own black pants)
Accessories: Papaya & Co (Ankara Tie and pocket square), Bohten (all glasses)

Note: SUPAFRIK was a co-presenter for Mr. Eazi’s Toronto show “Life is Eazi”. More photos from the shoot can be found on the Chinedesign facebook page here: Also check out the official mixtape of Mr. Eazi’s Toronto stop.  Compiled and mixed by DJ Revy B, The Eazi Motion Mixtape is a quick 25 minute intro the sounds of Mr. Eazi.

 

High Qualité Gumbo Coming Soon!

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*Toronto* We hope you are having an awesome spring weekend. Just in case you haven’t heard already: We are having an epic Long Weekend Afrobeats Dancehall Soca Jam at the Mod Club Saturday April 15 by combining our notorious #WeAreGumbo series with two other party crews #HighPowerToronto and #QualitéDeLuxe from Montreal. Good vibes and tropical beats from DJs Revy B, Nino Brown, Kyou, Dre Ngozi, Poirier, Sean Sax and Mr. Touré. 7 DJs. 3 Parties. 1 (Sweaty) Dance.

http://hqg.eventbrite.ca/?aff=supafrik

Early bird tix sold out the same day we released them! $15 advance tickets are 70% sold so don’t wait too long. Ps $20 tickets will also be available at the door.

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Recap: SUPAFRIK at FNLROM

Thank you for joining us at Royal Ontario Museum earlier this February as we programmed and activated some spaces for their #FNLROM Black History Month Special. We converted the Rotunda into “The Afro Lounge” and Bronfman Hall became “SUPAFRIK Central”.

The Afro Lounge: Designer Chinedu Ukabam invited FNLROM guests to the coolest new spot in town, “The Afro Lounge” where they could order Suya, grab a drink, and play the African strategy game Oware(also called Ayo or Mancala). There was also a dressing room in the back to try on exclusive pieces from ILU, his unreleased Chinedesign summer collection inspired by Igbo proverbs from Nigeria and the ROM exhibition Art, Honour, and Ridicule: Asafo Flags from Southern Ghana. Photographer Jalani Morgan was on hand to capture images for an interactive lookbook edited by Maz Osman. You can find the look-book we created on our page.

SUPAFRIK Central: To bring the #SUPAFRIK effect to the ROM,we assembled an art-dance-food party. It featured some new talent like ADL dance crew as well as frequent collaborators like Golden Stool Restaurant (whose Jollof rice was sold out before 10pm!), DJ Revy B and DJ Deemaks, who debuted a live Afrobeats video mix. By the time the spontaneous electric slide broke out in the middle of an Afro house set, it was clear that this was one of the best FNLROMs yet!

Stay tuned for what we have coming up in spring!

DJ RQAway on: “The Sound of New Orleans”

New Orleans native DJ RQ Away will be our featured guest DJ at tomorrow’s GUMBO! He has made a name for himself by being able to create a distinct vibe no matter where he spins. His eclectic sound and ability to bend genres has captured ears in intimate spaces of downtown New Orleans, neighborhood bars in Brooklyn and the pubs of London.

For a decade DJ RQ Away’s career has thrived off his unique artistry and leadership. In addition to curating inimitable experiences that strengthen community ties through dance he also operates as Founder and lead organizer of the citywide brand, #AWAYTEAM. His high quality works have made him a beloved household name as well as the go to DJ for worldwide acts and brands like Robert Glasper, The Foreign Exchange, Erykah Badu and Bilal. DJ RQAway recently put together an exclusive mix from the Gumbo crew highlighting the sounds of New Orleans so we picked his brain about the history and happenings of his hometown music scene.

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DJ RQ Away. NOLA’s Finest DJ. These are his tees too and you’ll spot them all over the city.

You come from a city with a rich and varied musical heritage. Tell us briefly about the music scene in Nola today?

The music scene in NOLA is as it has always been in the sense that it is a sampling of a hometown interpretation of the many influences and styles that come here from all over the world. It’s hard to give a simple answer as we have so many different things happening here all the time artist like Trombone Shorty and Christian Scott carry the New Orleans’ banner across the world via Jazz and their own tailored version of that and many other genres. Tank and the Bangas are the closet thing we have to The Roots (in my opinion) consistently creating a unique showing of sound via R&B, Rap, Hip Hop, and Poetry. Artist like Dominic Minx create their own sound from pieces of Rock, Hip Hop, and Jazz, while Chase N. Cash and Ciel Rouge carry their own unique interpretations of the classic Hip Hop sound. Artist Like Chris Royal, Stefan Rene(Prosper Jone$), Mykia Jovan, and so many others share powerful sounds from across genre’s all while sharing the love for music that is truly New Orleans. This is definitely a short answer.  Continue reading

GUMBO coming to Montreal!

MONTREAL! Gumbo is back again by popular demand! Thank you for making our debut in Summer 16  a smash! Use code SUPAFRIK for $5 off here:  http://GumboMTL.eventbrite.ca

We’re coming with a top DJ in the Afrobeats scene: Deemaks. He’ll be joined by Toronto vet DJ Sean Sax and MTL hometown heroes Mr. Toure (Qualite De Luxe) and Bonbon Kojak(Moonshine). Together they will chop it down and mash it up to create a very special edition of the Afro GUMBO mix. It’s carnival season from Brazil to New Orleans to Trinidad so get ready for bacchanal! Tell a friend to bring a friend to the most anticipated international party coming to Montreal! Brought to you in partnership with Fockus, CME and Oasis MTL.

Use code SUPAFRIK for $5 off here:  http://GumboMTL.eventbrite.ca

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Here’s a flashback to our first time in Montreal (Gumbo 5) with DJ Camron, Sean Sax, Mr. Toure and Don Barbarino. Pure vibes! If you were there you already know. If you were not, come see for yourself at the next one! We are looking forward to rocking with the MTL fam again!

Bounce, Skate and Masquerade with GUMBO

*Toronto* We’re kicking off 2017 with another “Back to Back” edition of GUMBO (2 events in 1 night). This time last year we took you from FNLROM at Royal Ontario Museum to Tattoo on Queen West. This year the party starts at 7pm on the ice rink at Harbourfront(25 Queen’s Quay) for a GUMBOfied DJ Skate Night featuring DJ Revy B and at 11pm it moves over to The Vault, a few minutes away, for a Masquerade Jam. Masks are mandatory at the jam until 1am. Style code: Have fun with your outfit. Swanky. Dapper. Daring. Funky. Festive. Whatever floats your boat.

#WeAreGumbo is about connecting the musical dots widely and authentically. February is carnival time from Trinidad to Brazil and it’s also Mardi Gras season in New Orleans where our special guest DJ RQAway calls home. Last time we were in his city for GUMBO 3, he lit up the dancefloor with the energetic hometown sounds of Nola Bounce and Second Line brass band music and now we will give you a taste of New Orleans in Toronto! S-Quire will hold it down with the Soca and Revy B will keep the Afrobeats flowing. A carnivalesque Afro-diasporic journey into sound taking place inside a transformed bank vault? You don’t want to miss!

Get your early bird tickets: http://gumbo10.eventbrite.ca
More info: https://www.facebook.com/events/1069580976502302/?active_tab=discussion